Gucci's Dual Showcase of Design Command and Timeless Elegance | Kanebridge News
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Gucci’s Dual Showcase of Design Command and Timeless Elegance

As Milan buzzes with the excitement of the Design Week of this year, Gucci prepares to launch “Design Ancora,” a new project, at its prestigious Via Montenapoleone boutique from the 15th to the 22nd of April.

Thu, Mar 21, 2024 7:12pmGrey Clock 2 min

Led by the creative vision of Sabato De Sarno, Gucci’s Creative Director, this project aims to investigate the complex nature of iconic design by linking the legacy of legendary designers with the dynamic creativity of contemporary fashion.

This project represents a tribute to the golden era of Italian design, emphasizing the country’s excellency in both artisanal craftsmanship and accessible manufacturing, fusing intellectual depth with everyday utility.

“Design Ancora” will highlight a select range of five items that showcase the essence of Italian, more specifically Milanese, culture, freshly interpreted to resonate with the sensibilities of the present day.

 

A Visionary Collaboration

Adding a layer of international flair to the project, acclaimed architect Guillermo Santomà will design the exhibition space, offering a unique environment that accentuates the collection. Following their debut at the Design Week, these pieces will be available for purchase on Gucci’s website, marking a seamless blend of artistry and accessibility.

Gucci, an advocate of luxury fashion since its inception in Florence in 1921, continues to push boundaries under the Kering umbrella, celebrating over a century of creativity, Italian craftsmanship, and innovative luxury.

 

A New Era for the Iconic Loafer

In another bold move, Gucci unveils its latest campaign, dedicated to the Horsebit 1953 loafer, under the creative leadership of Sabato De Sarno. Featuring the talented British actor Kingsley Ben-Adir, the campaign reinterprets the loafer’s timeless allure through minimalist portraits that underscore its enduring elegance.

Captured by photographer Heji Shin, the campaign stitches together the legacy and future of the loafer, a piece steeped in equestrian-inspired luxury since its first appearance in 1953.

De Sarno, with Ben-Adir as the face of the campaign, reinvigorates the Horsebit 1953 loafer, showcasing its evolution as a symbol of casual, sporty, and sensual sophistication.

This iconic design, with its distinctive double ring and bar motif drawn from equestrianism, stands as a testament to Gucci’s ongoing innovation.

Through this campaign, the Horsebit 1953 loafer is celebrated not just as a link to Gucci’s rich heritage but also as a beacon of modern elegance, inviting wearers to reinterpret sophistication in their daily lives.



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UAE Initiates State-Owned EV Charging Initiative to Boost Electric Vehicle Acceptance

The United Arab Emirates is improving its electric vehicle infrastructure with a new government-owned EV charging network.

Wed, May 22, 2024 2 min

The UAE Ministry of Energy and Infrastructure (MoEI) alongside Etihad Water and Electricity (Etihad WE) have collaborated to form UAEV, a new joint venture aimed at strengthening the electric vehicle (EV) charging framework throughout the UAE. This venture is the first EV charging network entirely owned by the government, aimed at broadening access to EV charging facilities across the country.

The project seeks to revolutionize the UAE’s transport sector by enabling broader adoption of EVs via a robust and widespread charging infrastructure. This initiative is expected to strengthen communities, generate employment, and promote eco-friendly transportation options.

Suhail bin Mohammed Al Mazrouei, Minister of Energy and Infrastructure, said: “UAEV embodies the power of partnership between government and industry, and aims to provide vital electric vehicle infrastructure to boost adoption of EVs, energize communities, and unleash the economic potential of the UAE.

“We hope that this partnership will further accelerate the transition to cleaner transportation and significantly reduce emissions from the transportation sector, thereby helping to bring our Net Zero 2050 Strategy within reach.”

Sharif Al Olama, who has been appointed Chairman of UAEV, said: “In 2023, we saw a rise in EV adoption in the UAE. By expanding our EV infrastructure, we ensure the country is equipped to support those who have already purchased an EV and make the prospect of switching to EV attractive.

“Together, MoEI and Etihad WE form a powerful force that can help future-proof the UAE and achieve the twin objectives of economic growth and climate action, which underpin UAEV.”

The UAEV is also a perfect platform for Etihad WE, the largest employer in the Northern Emirates and a company with a customer base of over 2 million households, to use its core competency and enhance its product offering.

Yousif Ahmed Al Ali, CEO of Etihad Water and Electricity and Board Member of UAEV, explained: “It is part of a deliberate strategy to diversify our operations, using the knowledge and experience acquired from our role as long-standing pioneers in the energy sector, to explore new products, services, projects, and investments which will benefit our customers.

“UAEV charging infrastructure will contribute to the modernization of the UAE’s transport network, help energize communities by creating new jobs, and empower our customers to make more sustainable choices.”

 

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